Here's my work.这些是我的作品。
Can I Just Grab & Go?能不能就拿完走人？
Group Project小组项目
Mira: From Reflection to RevelationMira：从镜面到启示
Group Project小组项目
YaYa: Live Your FairytaleYaYa：住进你的童话
Group Project小组项目
ChillPath趣游派
Personal Project独立项目
The Runway of Service: Service Enhancement Opportunities in Mid-Market Fashion服务的秀场：中端时尚零售的服务提升机会
Personal Project独立项目
I Feel Engaged: Rethinking the Museum VisitI Feel Engaged：重新想象美术馆的参观体验
Group Project小组项目
Here's my thinking.这些是我的一些想法。
See all journals查看全部随笔Completing SCADamp: One Workshop at a Time把 SCADamp 攒完：一场工作坊一场工作坊地走
Ten workshops across a year, picked up whenever there was a free slot. What stayed wasn't the framework. It was having someone actually watch you perform the thing you thought you already knew.一年里十场工作坊，有空就挑一场进去。留下的不是框架，是有一个人真的在旁边看你做一件你以为自己已经会的事。
When Magic Works, and When It Doesn't魔法什么时候灵，什么时候不灵
The second-gen interactive wand is a real upgrade. The system around it still isn't. Notes on a product that earns its price and a service experience that doesn't match it.第二代互动魔杖是实打实的升级。围着它的系统还没跟上。一件对得起价钱的产品，和一段跟不上的服务体验——记一下。
The Brands at Licensing Expo Didn't Get There by Being Good at Licensing.Licensing Expo 上的那些品牌，不是靠会做授权走到这儿的。
Brand clarity precedes the deal. Notes from the expo floor on why the IPs that fill trade shows year after year got there through consistency, not strategy.品牌清晰度在签约之前就得有。展馆现场的一点记录——那些年年出现在展会的 IP，走到这儿靠的是一贯性，不是策略。